When a new corporate LASIK center moved into New Mexico this summer it fired the flames of a crazy “price war” on the airwaves. It started with “LASIK for $999 if you come in this week”, and has recently deteriorated to cries of “LASIK for $299” and even “LASIK starting as low as $249”. Having provided LASIK to New Mexicans for nearly 20 years, I know that it is not economically possible to provide LASIK at that price, and in addition, I’ve had several patients come in complaining that when they went in for the “$299 LASIK”, the real price was as much as 10X what was advertised. This prompted me to do a little research.
I went to the websites of the ‘Bargain Basement’ centers, and after lengthy searching, found the disclaimers. What I discovered in reading the fine print (now required since the corporate LASIK centers were sued by the FTC for false advertising) is that virtually no one qualifies for the price advertised in giant sized font on the website, or in radio commercials. In fact, the actual price may be as much as 10X the advertised price, and is often well above community average prices.
I noticed that the ads never give specifics about what technology is used, what kind of follow-up care is provided, and who will be seeing you when you go to their facilities. Are you getting a 2004 laser in 2014? Do you meet the surgeon before the surgery? Does he or she even live in Continue reading
Have you considered ICL?
Many people think that LASIK is the only option when it comes to permanent vision correction. And while LASIK is an excellent option for thousands, even millions, of people, it’s not for everyone. LASIK is not recommended for people with dry eyes, thin or irregularly shaped corneas or needing high degrees of correction. But those who are not good candidates for LASIK may be excellent candidates for another vision correction procedure: ICL. Continue reading
Vision care with Bernitsky is affordable.
Imagine waking up and seeing clearly that you have another 45 minutes before the alarm goes off or being able to read the morning newspaper without having to first hunt for your reading glasses. Imagine going to bed without having to peel sticky contacts from your eyes or traveling without packing an extra pair of contacts…just in case. Perfect vision is possible through a number of vision correction procedures at Bernitsky Vision, and they may be more affordable than you think! Continue reading
Your vision is important, so when you finally make the decision to invest in permanent vision correction, you want to make sure that you are entrusting one of your most precious senses to a skilled professional. Dr. David A. Bernitsky is, certainly, one of the most highly skilled vision correction specialists in the State of New Mexico and beyond, but he’s more than that. He’s a dedicated member of his local community with a knack for trivia. Continue reading
If you’d like to become less dependent on glasses and contacts, there are LOTS of options. While LASIK is the best know vision correction procedure, it isn’t the bestoption for everyone. Continue reading
It happens so slowly you hardly notice it at first: you have trouble making out the words so you hold whatever you’re reading just a little farther away…and then farther…and farther until you realize your arms are too short. Eventually someone you know hands you a pair of their ‘cheaters’ and here you are: a reading glasses wearer. What happened? Continue reading
Christmas is the season of giving. During this time of year, we are inspired to shower our loved ones with gifts wrapped in festive paper with shiny bows, but Christmas also reminds us of our extended human family, and we look for ways to bring joy into the lives of those who are less fortunate. Continue reading